







stores actively evaluating marketing tooling
lean teams that want a lower-risk free-plan starting point
merchants who prefer apps with a deeper merchant feedback trail
Free plan available
4.9 stars from 1,468 reviews
Launched January 13, 2022
TrustWILL from CWILL is a review solution (formerly Trustoo from Channelwill) that helps merchants leverage photo & video reviews to build customer trust and showcase authentic feedback. Reviews appear in customizable widgets aligned with your brand, turning customer experiences into visible social proof. Data-driven insights and AI analysis reveal review performance and impact on conversions. 24/7 multilingual support ensures global usability.
"Merchants praise this app for its effective review collection and display, boosting sales and managing feedback. It's valued for ease of use, seamless store integration, and customization options, including multilingual support and importing reviews from Amazon and AliExpress. The user-friendly interface and photo review feature are highlighted. Reliable performance and fast, professional customer support enhance the experience, with issues resolved quickly."
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